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About Muhammad Usman

  • Academic Level Master’s Degree
  • Industry Other
  • Area of Expertise / Field Marketing & Sales
  • Experience 15 Years and Above
  • Age 43 - 47 Years
  • Gender Male
  • Father Name Tasneem Ur Rehman
  • Address H No. 3, St. No. 2, Bock A, Soan Garden
  • City Islamabad
  • Secondary Contact Number 051 5738460
  • Presently in Pakistan Yes
  • Served any FF / Govt / Related Organization after Retirement No
  • Only For Ex-ServiceMan

Description

Over 18 Years of experience of client services in advertising and media sales in leading advertising agencies and media house of Pakistan to exceed revenues and profit goals. Proven track record of driving multi million budget campaigns to maximize awareness on social issues and national expansion. Specialized skills in Media Strategy, Buying and Planning to effectively and efficiently channelize media campaigns of assigned clients. Strong command of national business protocols and experience conducting business with Government and Commercial organizations. Expert relationship builder, team player, negotiator and media strategist.

Education

  • 2000
    Al-khair University

    MBA

    Did MBA in Finance and MIS with aggregate GPA 3.

  • 1998
    Panjab University

    B-Com

Experience

  • 2008 - Present
    ARY Digital Network

    Manager Sales

    I am responsible to handle the different proposal of assigned channels right from presentation to execution. I am also responsible to float customized proposal to clients and agencies for their brands and services to maximise their profits and maximize awareness on social projects and issues

  • 2007 - 2008
    Ideas Workshop

    Manager Strategies & MEdia Planning

    I was responsible to make different advertising strategies and media plans for the clients and to make sure the execution according to the approved plans and strategies to get maximum results.

  • 2006 - 2007
    JWT

    Account Manager

    I was responsible to manage pitches to clients and submission of proposals to clients on RFPs and other related inquiries. I also managed the nationwide launch of Tourism campaign “Destination Pakistan 2007” and managed to handle different assignments of various clients time to time.

  • 2001 - 2006
    Orient McCann Erickson

    Account Manager

    I was responsible to manage all sorts of advertising campaigns of assigned clients ranging from different govt departments to various ministries. I was also a key member of Mobilink Team who were responsible to launch new ID back in 2003 and was looking after campaigns of Indigo and Corporate.

Skills